Place your bets.
At time of writing (25 October 2011) a video endorsing San Francisco Mayoral Candidate Ed Lee has 319 views.
Raising awareness of regional politics is tricky, but this video has got all the correct viral ingredients; MC Hammer, catchy tune, fast edits etc.
And importantly, Mr Lee is not attempting to attempting to be cool / speak / rap etc in the video (British politicians please take note).
With the web wind in the right direction, this video should get at least 600,000 views before the vote on November 8th.
Let’s see if it happens.
The video can be watched here: