“How do I make my web presence more popular?” It’s a question I’ve been asked many times, in many ways.
My response is Ryan’s rule. Bear it in mind and you won’t go far wrong:
Ryan’s rule: Successful publications improve their audience’s lives more efficiently than rival publications.
But where do you start?
Well, most websites will require:
* A plan / strategy
Get the strategy right, execute it successfully and your idea or brand
will reach its target audience – which can be many millions of people.